About Us

GoodMoodFood Starts Here.

Brown Bear GoodMoodFood is a Memphis-born, veteran-owned condiment brand built on a simple belief: "you eat good, you feel good"

The Founder

Burnette Prince Jr. is an Air Force veteran, Memphis native, and the man behind every bottle of Brown Bear GoodMoodFood. After years of service and a lifetime of cooking, Burnette channeled his passion for bold, clean flavors into something the world could taste.

The name GoodMoodFood was inspired by Coach Prime — Deion Sanders — and his philosophy that great food doesn't just feed the body, it lifts the spirit. That idea became the foundation of everything Brown Bear stands for.

The Family Legacy

Every Brown Bear product carries a piece of family history. These aren't just names on a label — they're tributes to the people who shaped the flavors, the traditions, and the love that go into every bottle.

  • Kelly Hot BBQ Sauce — Named after Burnette's great grandfather. His bold, fearless spirit lives on in every drop of heat.
  • Sweet Sarah's Hot Honey — Named after Burnette's grandmother. Her warmth, sweetness, and timeless grace inspired this perfect balance of honey and fire.
  • Aunt Bunt's Sweet Heat All Purpose Seasoning — Named after Burnette's great aunt. Her legendary cooking and signature touch are honored in every shake of the bottle.

This isn't just a brand — it's a family tradition, passed down through generations and bottled up for the world to enjoy.

Memphis Roots. Premium Standards.

Every product is crafted in small batches, by hand, with ingredients that meet an uncompromising standard:

  • 100% Manuka Honey
  • Organic ingredients
  • Non-GMO
  • Gluten-Free
  • No MSG
  • No preservatives

From our BBQ sauces to our all-purpose seasonings, every product is designed to bring real flavor without shortcuts. Memphis has always known how to cook — we're just making it easier to bring that tradition to your table.

Our Mission

To craft premium, small-batch condiments that honor the art of good cooking — rooted in Memphis tradition, built on clean ingredients, and made for people who refuse to settle for ordinary.

We believe the best meals start with the best ingredients. That's not a marketing line — it's the standard we hold ourselves to with every batch we make.

As Seen In

Brown Bear GoodMoodFood has been featured in Voyage Memphis Magazine — recognized for its authentic story, premium products, and commitment to community.

Read our feature in Memphis Voyager

Stay Connected

Follow along for recipes, behind-the-scenes content, and new product drops:

Brown Bear GoodMoodFood LLC — Pensacola, FL